• Rolls-Royce honors nine phenomenal women as Phantom Phenoms
  • Nine powerful individuals honored for their accomplishments
  • Patronnes from around the country bring to life the new feminine face of Rolls-Royce
  • Rolls-Royce supports series of events to benefit charities across the nation
?Rolls-Royce Phantom sits at the apex of the luxury world, gracing some of the most formative moments of the past century. It is the motor car that proudly counts many of the world’s most influential and revered individuals among its wealthy collectors. As the brand has evolved, so has the face of the patrons of Rolls-Royce Motor Cars and that face today is more and more feminine. Patronnes who sit at the apex of their business and industries. From Beverly Hills to Dallas, Miami and Washington DC, these women excel as leading realtors, designers, jewellery magnates and personal services entrepreneurs. Their charitable efforts span an array of causes from helping disabled children enjoy a better quality of life to equine therapy, empowering women entrepreneurs to providing clean water to rural communities in Latin America. Rolls-Royce captured each Phenom’s passion and personality alongside Rolls-Royce Phantoms in creating a visual gallery of their common excellence.

Like a Phantom, each of these owners have a commanding presence and have built their own success being the best at what they do. They never stay in one lane. They have aimed high and delivered for themselves and their community. Exhibiting elegance, presence, and compassion, Phantom Phenoms share a passion for their philanthropic efforts that make them stand out in their communities. Martin Fritsches, President & CEO of Rolls-Royce Motor Cars Americas, commented,

“Phantom Phenoms exhibit an aura of presence and power reminiscent of Rolls-Royce Phantom. Each of them has defined and achieved their own success, and we are honoured they have chosen a Rolls-Royce motor car to help celebrate that success. We invite everyone to join us in applauding their success in business and their passion in giving back to their community.”

Rolls-Royce and its network of ultra-luxury retail dealers will kick off a series of local events to honor these individuals. Each event is designed to raise funds for a local or national charity supported by the Phantom Phenom. Events will take place when deemed safe given CDC guidelines.

Here are the Rolls-Royce Phantom Phenoms of 2020:

Rolls-Royce Motor Cars Austin Phantom Phenom Alexandra Park Souto, Co-Founder, Rare Animal Founder, Women Nation As the Co-Founder of a global design and strategy consultancy, Alexandra imagines a world that seamlessly serves its inhabitants. With this philosophy in mind, she founded Women Nation, an organization that establishes synergy between its female members and nurtures that sisterhood. She is also a leading advocate for The Center for Child Protection, an organization spearheading the end of child abuse in Austin, Texas.

“Society’s challenges inspire me to promote and influence change.”

This visionary is hosting a two-part event. Rolls-Royce Motor Cars Austin will host a bespoke drive experience for her clients and friends in Austin. This two-part event will conclude with an intimate gathering in the Park Souto home.

Rolls-Royce Motor Cars Sterling recognizes the phenomenal Ella Peters, Founder & Creative Director, JOVADI Ella is a woman of many firsts, including becoming the first woman of colour to launch a luxury brand of high-end jewelry in Paris. Ella founded the JOVADI brand in response to a deep desire to share her love for beauty and timeless elegance by adorning women with the most dazzling jewels in the world. She is passionate about providing value for Africa and promoting the continent’s active participation in the sector. Ella is also an advocate for the Children’s National Hospital, which supports all children and has provided more than $68 million in pro bono care. 

“I live by my core values of L.I.F.E: Legacy, Innovation, Family and Excellence.”

Ella will be celebrated and feted as the Sterling Phantom Phenom at a special event showcasing a collection of bespoke jewelry creations from JOVADI alongside Rolls-Royce’s pinnacle product, the eight generation Phantom, Ella’s coach of choice.

Rolls-Royce Motor Cars Dallas has elected to highlight the efforts of Phantom Phenom Lee Bailey

 Entrepreneur and Community Philanthropist Lee is involved in many local organizations within Texas, including the Ronald McDonald House of Dallas, where she served on thegroup's advisory board and development committee. Having built a business empire including dozens of franchises with the quick service brand, Lee has also built a way to give back to the community where she does business. She has also served with DIFFA (Design Industries Foundation Fighting AIDS), Kidney Texas Inc., and the Nexus Women's Auxiliary. Her work with the After-School Stars (ASAS) provides comprehensive after-school programs that keep children safe and help them succeed in school and life and give back to their communities.

Lee Bailey, a community philanthropist with an award-winning eye for style and design, will host a kick-off dinner for North Texas Giving Day at her home in support of the After-School All-Stars (ASAS).

Rolls-Royce Motor Cars Dallas also recognizes Phantom Phenom Melissa Muller, Owner, RefineU Medspa

Melissa is the owner of a Texas medical spa specializing in natural and non-surgical medical aesthetics, as well as a real estate professional. She supports New Friends New Life, an organization that restores and empowers trafficked girls and sexually exploited women and children by providing access to education, job training, interim financial assistance, mental health, and spiritual support.

Rolls-Royce Motor Cars Dallas will recognize Phantom Phenom Melissa Muller, Owner of RefineU and a veteran Texas real estate expert, in a celebration honoring New Friends New Life.

Rolls-Royce Motor Cars Houston will fete Phantom Phenom Colleen Ellison, Vice President of Sales & Marketing, ASGi Homes

Colleen’s heart extends beyond the world of real estate; she is an avid supporter of the Arrow Ministries organization, which serves to foster and adopt children who have experienced abuse, trauma, and instability. Arrow Ministries also recruits and trains foster families, as well as provides community-based services improving the stability of family units.

Post Oak Motors Houston will fete Phantom Phenom Colleen Ellison by hosting an intimate affair. This mission-driven event will benefit Arrow Ministries. Nearly six years ago, Colleen and her husband Bill Ellison opened their hearts (and home) to three children, extending their family of four, with the help of Arrow Ministries making this cause one that is dear to her heart.

Rolls-Royce Motor Cars Miami is excited to honor Phantom Phenom Sandra Fiorenza, Real Estate Professional, Sotheby’s International Realty, Lifestyle and Marketing Expert

Beyond being a real estate expert at Sotheby’s International Realty and a Lifestyle Advisor, Sandra has a distinct international background. Fluent in five languages, she utilizes her multifaceted expertise when working with international clients to advise and help them through their decision making to ensure a seamless transition to South Florida for those migrating from abroad, which she has a great passion for. In addition to her professional career, Sandra is an accomplished equestrian who is passionate about horses and helping others. She is an active Board Member of Give Back for Special Equestrians, a Florida-based non-profit providing therapeutic horseback riding for children and veterans with physical, emotional, and mental disabilities.

Rolls-Royce Motor Cars Miami will honor Phantom Phenom Sandra Fiorenza, a passionate equestrian and international real estate expert, with a birthday party on September 20th at her waterfront estate. In lieu of gifts, Sandra is asking her close friends to consider making a donation to Give Back for Special Equestrians.

Rolls-Royce Motor Cars Miami has chosen to also salute Phantom Phenom Stephanie Shojaee, Chief Marketing Officer, Shoma Group

Stephanie is the CMO of an award-winning real estate development company specializing in residential and commercial projects. Philanthropy is a cornerstone of her active life. She is a major supporter of Blue Missions Group, a clean-water charity and non-profit dedicated to connecting rural families with fresh water in Latin America. Additionally, she supports a variety of non-profit organizations, including World Vision, St. Jude Children’s Research Hospital, Operation Smile, Motivational Edge, and the Leukemia & Lymphoma Society of South Florida.

 “I believe hard work, drive and consistency put you in a position where luck can find you.”

Rolls-Royce Motor Cars Miami will salute Phantom Phenom Stephanie Shojaee, the Chief Marketing Officer of SHOMA Group, with a star light soirée atop the SHOMA building in downtown Coral Gables. Overlooking the spectacular Miami skyline, Stephanie will speak to her work on behalf of Blue Missions Group.

Rolls-Royce Motor Cars Beverly Hills is proud to support Phantom Phenom Renee Tims, Entrepreneur and President & Founder: The Wright Residential Home, Wright Road Adult Day Program, Epic Residential Homes, Inc., Wright Residential Homes, Inc., Wrap Around Me, Community Joint Venture, Inc., Maliyah's Place, Family to Family Funeral Services

For 30 years, Renee has provided services to foster children and the intellectually-challenged — assisting them with residential home care, adult day programs, transportation, family home agency, independent and supported living, parenting, and vocational training. In 2018, she founded a funeral service revolutionizing the status quo by treating those who have lost loved ones with the utmost respect, care, and service.

Beverly Hills Phantom Phenom Renee Tims, a remarkable philanthropist and visionary, will be recognized at a celebratory event this Fall benefitting South Central Los Angeles Regional Center, a non-profit, community based organization that ensures individuals with developmental disabilities are assisted in living the highest quality life possible in their communities. O’Gara Beverly Hills is proud to honor Renee Tims and her philanthropic efforts.

Rolls-Royce Motor Cars Beverly Hills is proud to support Phantom Phenom Hilary Roberts, Billboard #1 Recording Artist and the Founder of The Red Songbird Foundation.

Hilary Roberts uses the darkness of her past as a catalyst to inspire others. She sings and speaks passionately, hoping her personal story will empower those around her. Her philanthropic efforts began in 2009, helping people on a more personal level and through this work, she officially launched The Red Songbird Foundation in 2019, which assists the less fortunate in obtaining treatment for trauma, mental health, alcoholism, and substance abuse.

This Fall, O’Gara Coach will celebrate Beverly Hills Phenom Hilary Roberts, a renowned recording artist who uses the darkness of her past to inspire others. This special occasion will pay homage to her philanthropic achievements with the Red Songbird Foundation, a non-profit organization launched by Hilary in 2019 that aims to help those less fortunate obtain the care they need for trauma, mental health, alcoholism or substance abuse.


 Rolls-Royce Motor Cars is a wholly owned subsidiary of the BMW Group and is a separate company from Rolls-Royce plc, the manufacturer of aircraft engines and propulsion systems. Over 2,000 skilled men and women are employed at the Rolls-Royce Motor Cars’ head office and manufacturing plant at Goodwood, West Sussex, the only place in the world where the company’s super-luxury motor cars are hand-built. Further information: You can find all our press releases and press kits, as well as a wide selection of high resolution, downloadable photographs and video footage at our media website, PressClub. You can also find the communications team at Rolls-Royce Motor Cars on Twitter and Instagram